About the job
Digital Transformation Lead (IT E-Commerce Lead) role is to evaluate and implement IT capabilities and systems that align with the organization's e-commerce business objectives.
Responsibilities
· Oversee the implementation and maintenance of E-Commerce platforms and technologies. Collaborate with IT teams and vendors to ensure platform stability, scalability, and security.
· Integrate E-Commerce systems and solutions with other business applications, such as CRM, inventory management, and ERP. Ensure quality implementation of APIs and data integration to enable seamless data flow across systems.
· Collaborate with sales teams to ensure seamless integration of CRM with E-Commerce systems. Implement CRM tools to track customer interactions, preferences, and purchase history. Utilize CRM data to drive personalized marketing campaigns and customer engagement.
· Utilize data analytics and machine learning algorithms to generate personalized product recommendations.
· Collaborate with marketing and sales teams to utilize data-driven insights for decision-making, facilitate developing targeted marketing campaigns based on customer preferences and behaviors.
· Ensure the system allows collaborating with supply chain and fulfillment teams to ensure accurate and timely order fulfillment.
· Integrate inventory management systems with E-Commerce platforms for real-time updates. Ensure the availability of tracking and managing product inventory levels, availability, and stockouts.
· Oversee the development and maintenance of the organization's online store. Collaborate with designers, and developers to create user-friendly and visually appealing eCommerce websites.
· Ensure seamless navigation, intuitive user interfaces, and optimized checkout processes.
· Collaborate with finance and compliance teams to manage payment processing and fraud prevention. Evaluate and select payment gateway providers based on security, reliability, and cost-effectiveness. Ensure compliance with payment card industry data security standards. Implement and optimize E-Commerce order management capabilities and systems. Streamline order processing from placement, fulfillment, and delivery.
· Collaborate with customer service teams to ensure self-service options meet customer needs. Implement features such as order tracking, account management, and returns processing. Implement chatbots, knowledge bases, and self-help resources to enhance customer service capabilities. Monitor customer feedback and reviews to identify areas for improvement.
· Manage and optimize the E-Commerce product catalog. Collaborate with marketing and sales teams to ensure consistent messaging and branding across channels, enhance product descriptions, images, and categorization, Ensure accurate and up-to-date product information, pricing, and availability, develop SEOfriendly product descriptions and landing
· Implement responsive design techniques to provide a consistent user experience across devices. Monitor and analyze website performance using SEO analytics tools. Analyze website traffic and user behavior to identify opportunities for optimization
Qualifications
- Bachelor Degree or Diploma in Computer Science, Information Systems, or related discipline
- At least 6+ years of IT and E-Commerce working experience
- Practical knowledge of ECommerce, enterprise platforms and tools (Shopify, Magento, Stripe, Salesforce, Odoo, others)
- Proficiency in programming
- languages like JavaScript, CSS, and HTML.
- Practical knowledge of web design and development.
- Practical knowledge of SEO and website management.
- Ability to analyze data and metrics.
- Strong knowledge of E-Commerce capabilities
- Strong project management knowledge of methodologies and practical application, proven track records of delivery in complex, fast changing environment
